Top firms agree that CRM systems benefit homebuilders and developers. Lead management and a proven sales process to guide prospects from initial inquiry to purchase are crucial elements to a successful project. Nothing streamlines and safeguards these tasks like effective CRM for home builders. When selecting a CRM for your company, there are some basics [...]
Now and then our team over at Lasso comes across a book worth talking about. One of these is The Referral Engine by John Jantsch, a marketing and technology coach and founder of Duct Tape Marketing.
Builders and developers are always working to improve customer service. Today’s prospective homebuyers have high standards; they expect great service as a minimum requirement. Prospects want to be wowed when they are looking at one of the largest purchases of their lives, and it’s “their” market. This stellar service should begin when the buyer initially [...]
CRM for Home builders typically means managing your leads and communicating with your prospects. A recent trend, and the technology to back it up, allows savvy builders to use CRM as a one stop solution to manage the process and communication from lead generation through sale including the purchaser transaction to closing. CRM home builder [...]